Medical informatics is the intersection of information science, computer science, and health care. This field deals with the resources, devices, and methods required to optimize the acquisition, storage, retrieval, and use of information in health and medicine.
This program covers the multidisciplinary field of informatics, decision support systems, telemedicine, ethics, consumer health informatics, international healthcare systems, global health informatics, translational research informatics, and home care.
Basmart Health act to design and implement innovative applications and promote new technologies to improve health care. Our programs focus on:
- Complex medical decisions.
- Evidence-based medicine.
- Disease management.
- Population health management.
Technological advances in the medical field, coupled with the requirements to maintain the confidentiality of sensitive data, create the need for a tight system in the field of medical informatics, and we have the techniques to do this work.
Digital marketing is replacing traditional marketing strategies in the pharmaceutical industry. Our informatics team can evaluate multiple aspects of the use of social media by the physicians and patients , the current role of digital marketing in the pharmaceutical industry, and its impact on the change in clinical practice.